1.0McCarthy Building Companies, Inc. Brand Standardshttps://info.mccarthy.com/brand/standardssbertrandhttps://info.mccarthy.com/brand/standards/author/sbertrand/rich600338<blockquote class="wp-embedded-content" data-secret="ZlUey8t8Jr"><a href="https://info.mccarthy.com/brand/standards/">Brand Standards</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://info.mccarthy.com/brand/standards/embed/#?secret=ZlUey8t8Jr" width="600" height="338" title="“Brand Standards” — McCarthy Building Companies, Inc. Brand Standards" data-secret="ZlUey8t8Jr" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://info.mccarthy.com/brand/standards/wp-includes/js/wp-embed.min.js </script> Brand Standards Our Company. Our Brand. BrandOverview of our brand, target audiences and trademark guidelines MessagingEffective use of tone and words ensures consistent brand messaging Visual ElementsLogos, colors, photography and more provide instant brand recognition ApplicationVisual identity through examples and contexts BrandOverview of our brand, target audiences and trademark guidelines MessagingEffective use of tone and […]https://i0.wp.com/info.mccarthy.com/brand/standards/wp-content/uploads/2023/11/home-messaging16-9.jpg?resize=1920%2C1077&ssl=1